Our long-time client RedPrairie was looking for a way to cut through the clutter of the dry, standard “solutions provider” pitch. So we gathered some of the quirkiest actors in the city and asked them to play disappointed and fearful sales associates who wish their store employed our client’s software. Cut through it does.
At the 11th hour our client was given 15 minutes to speak to a very targeted and influential audience at a video conferencing industry event. He needed a video to set up his message about how their video conferencing service could now connect multinationals and government agencies in even the most remote places on the planet. 72 hours later, viola.