There’s a disciplined formula to marketing. Which doesn’t mean creativity is banished from the kingdom. But get the metrics wrong and everything falls apart. That’s why our roots in direct marketing have demanded we start with a metrics platform that makes it easy for marketers to point their dollars at the most profitable targets.
So we begin by creating a thin data platform on top of your current system to ensure the data you need is what you get. In many cases this avoids a Holy War with IT.
Then we refine the message and create content to bait the hook.
Finally our media guys carefully place and sometimes blast the content to land in the right laps.
Let the ROI calc’ing begin.
Strategy, Creative and Production
After planning and executing hundreds of campaigns – and over 800 DRTV long and short-form spots – there’s simply no one in the industry with this much experience, knowledge and success. Millions of consumers have been moved to purchase a product or service that was teed up by the principles at m3digital.
Landing page and microsite development
It’s official: about the same number of DRTV customers go to a landing page as they do the telephone. So we have the resources to create the kind of response-designed microsite that will keep your commerce moving.
Corporate sales videos
Drive sales leads with videos that capture compelling customer testimonials, that animate your company’s solutions, that present powerful case studies and more.