BIG RETAILER’S VIDEO FOR MANAGERS
This video was distributed to every store manager in the entire company. It was designed to encourage the managers to use their new software system to increase efficiency and profitability.
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These elegant testimonials from famous actors were shot simply and beautifully with just one light. Shows the potential of how sophisticated video can be with just a small budget and minimal crew.
THOUGHT LEADERSHIP INTERVIEW SERIES
This is a simple interview series (there are 12 episodes in all) that adds content to Harvard’s School of Philanthropy site. It’s purpose is to capture search traffic and direct it to Harvard’s site. It’s longer than you would need but works for this use.
DOCUMENTARY ON A HOT INDUSTRY ISSUE
This is a shortened version of a 20 minute show we did for a client to promote their software that helps manage product recalls. It features an employee of our client – RedPrairie – who visits 3 major players in the Recall arena including one of the world’s most powerful attorneys, Bill Marler.
We created a series (6 in all) of online videos that addressed the specific needs of various industries that our client serves like Apparel, Big Box Retail, Automotive, Food and more.
RHAPSODY MUSIC SERVICE
We created a series of spots featuring Julie Roberts, the country singer. She was very camera friendly but had a diva make-up artist that brought drama to the set that may have actually lifted the energy!
A QUIRKY PRESENTATION OF A COMPETITOR’S WEAKNESSES
This set of quirky videos is about a fictional research institute called the BOBI (Best of Breed Institute) that draws attention to the ERPs (my client’s biggest competitors) weaknesses. It’s definitely a video series that only makes sense to executives in the industry. It has 8 episodes in all. Here are a few …